How a 12-second video of a toffee in Rome despatched a Parle inventory hovering 5% on the BSE
3 min learnMight 20, 2026 06:23 PM IST
Prime Minister Narendra Modi and Italian Prime Minister Giorgia Meloni held diplomatic talks in Rome on Wednesday, after which the 2 leaders issued a joint press assertion highlighting the power of India-Italy ties. After the assembly, Meloni highlighted that the ties between the 2 nations have reached a “decisive section”, increasing with unprecedented momentum.
It was the ultimate cease of Modi’s five-nation Europe tour – after Norway, Sweden, the Netherlands, and the UAE.
Earlier than their formal delegation-level talks on Wednesday, Meloni described the present state of bilateral ties plainly: “The connection between India and Italy has now reached a decisive section. In recent times, our ties have expanded with unprecedented momentum, evolving from a cordial friendship to a particular strategic partnership based on the values of freedom and democracy, in addition to a shared imaginative and prescient of the long run.”
The 2 leaders gave that sentiment a joint byline as properly. Modi and Meloni co-authored an op-ed by which they described the emergence of an “Indo-Mediterranean“ hall – an necessary strategic and financial hyperlink connecting the Indian Ocean to Europe by way of commerce, power, expertise, and knowledge flows. The piece additionally invoked Indian philosophical traditions, drawing a parallel between ideas like Vasudhaiva Kutumbakam and Italy’s personal humanist legacy, formed by the Renaissance.
The connection between India and Italy has now reached a decisive section. In recent times, our ties have expanded with unprecedented momentum, evolving from a cordial friendship to a particular strategic partnership based on the values of freedom and democracy, in addition to… pic.twitter.com/pSjHkFvdcX
— Giorgia Meloni (@GiorgiaMeloni) Might 20, 2026
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Know-how and innovation had been recognized as central pillars of the partnership going ahead, with AI, quantum computing, superior manufacturing, crucial minerals, and digital infrastructure flagged as sectors that will outline the subsequent section of world transformation.
However earlier than the communiques and corridors got here Melody. Modi gifted Meloni packets of the favored Indian toffee, prompting her to put up a 12-second video on X, captioned “Thanks for the reward,” by which she will be heard saying, “Prime Minister Modi introduced as a present a really, excellent toffee – Melody,” each leaders then breaking into laughter. The clip reignited the internet-famous “Melody” hashtag and, in a fairly extraordinary spillover, despatched shares of Parle Industries surging almost 5 per cent on the BSE.
